How soon should you start thinking about Valentine’s Day? Here’s a hint: Retailers typically move Christmas merchandise out to make room for Valentine’s displays. You want to start marketing Valentine’s Day offers as soon after Christmas as you can.
Although we tend to think of men buying jewelry for women for Valentine’s Day, the custom has even spread to women giving Valentine’s jewelry to other women in their families, which means there’s lots of opportunity for selling.
Aside from jewelry, there are several other retail categories that prosper in February: florists, candy sellers, restaurants, card stores and spas. With a little bit of creativity and cooperation with these other Valentine gift specialists, you can really boost your Valentine’s jewelry sales.
What is your favorite Valentine’s Day selling tip?
To selling more!